SPC > Academic Communities > College of Business > Marketing Certificate

Marketing Certificate

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  • Helping you deliver a strong message

    CT iconFor any business to succeed, you have to make marketing a priority. Our Marketing Certificate delivers the tools to shape and sharpen your message. From personal selling to advertising to social media marketing, our online marketing courses prepare you to succeed while emphasizing customer relations.

  • Grow your business and credentials

    Our business certificates give you specific skills and are part of our Associate in Science degrees, which can help you earn more money.

  • What you will learn

    Our programs teach you to:

    • Use effective selling techniques and procedures
    • Understand the techniques of advertising and social media marketing
    • Recognize the importance of creativity, innovation and new product development
    • Develop marketing strategies.
  • Marketing careers

    • Advertising Representative
    • Ad Agency Assistant
    • Direct Sales Representative
    • Internet Marketing
  • Business Operations - Marketing
    Certificate with Financial Aid Eligibility


    Effective Beginning Catalog Term: Fall 2015 (505)

    The requirements shown below are valid beginning Fall 2015 (505), and may not reflect degree requirements for current students. Current students should visit My SPC and view My Learning Plan to see specific degree requirements for their effective term.

    Program Leadership Information

    Dr. Greg Nenstiel, Dean, EPI, (727) 791-2433
    Dr. April Bailey, Academic Department Chair, Seminole, (727) 614-7084

    Program Summary

    The Business Operations - Marketing courses identified in this Certificate program will apply towards the Business Administration AS degree. These courses will cover the areas of marketing from trade operations to retail and wholesale agencies with an emphasis on advertising, sales, social, and commercial marketing principles. This certificate will prepare students for a career in the field of marketing with an emphasis on customer relations.

    The Academic Pathway is a tool for students that lists the following items:
    o the recommended order in which to take the program courses
    o suggested course when more than one option exists
    o which semester each course is typically offered
    o if the course has a prerequisite
    o courses that may lead to a certificate (if offered in the program)

    If you are starting the program this term, click here to access the recommended Academic Pathway.

    If you have already started the program, click here for the archived Academic Pathways.

    Please verify the Academic Pathway lists your correct starting semester.

    Florida CIP Code


    Federal CIP Code

    52.0201: Business Administration and Management, General.

    Graduation Rules

    Complete the 18 credits listed in the program with a minimum 2.0 g.p.a.


    MAR 2011Principles of Marketing3
    MAR 2321Advertising3
    MAR 2101Social Media Marketing3
    MAR 2410Personal Selling3
    GEB 1011Introduction to Business3
    GEB 2214Business Communications3
    Total Credits18